Cutting Room Floor

SERVICES PERFORMED: various

Ah, well.

Anyone who’s ever been involved in the process knows that content creation is a tireless business! Ideas grow and evolve, some things get scrapped altogether, concepts get cut. It happens. Here are some things we let go for some reason or another, but we still love.

Break the Cycle ——

Scrapped video for CycleBreak, a contact tracing service through parent company Xperix. They wanted to see a short, concise video to aid in their pitch meetings in offering their contact tracing services to clients. While we ultimately didn’t end up partnering, we think this is a good example of using the resources available to create a high-quality video. The narration was helpfully provided by one of Xperix's team members.